Stories that coach–The Strange Incident with the Dog


Picture 008Constable to Sherlock Holmes: “Is there anything about tonight’s incident that you would like to draw my attention to, Sir?”

Sherlock Holmes: “Yes the strange incident with the dog.”

Constable: “But, the dog did nothing, Sir!”

Sherlock Holmes: “Yes! That is the strange incident.”

Lesson: Management has to be like Sherlock Holmes and have the ability see what isn’t there. They have to hear the dog that does not bark. They need to see ‘what is missing and essential’

That ability will protect the organisation against Reputation Risk.

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One comment

  1. Barbara Atha

    This is not a comment, it’s a query that I’m hoping someone can help me with. I’m writing a fiction novel and need a ficticious, humorous name for a PR & Advertising company. Something that will reflect that I’m poking fun at that business just like the joke about the law firm called Dewey Sueum and Howe.