Speaking

I am available to do Conference and In-house presentations that cover from Managing Corporate Reputation, Minimising Reputation Risk, Better Stakeholder Relationships & Crisis Response to how to manage any of the defined drivers of reputation (example – Strong, Visible leadership – a recognized reputation driver).

I SPEAK ON ANY ASPECT THAT CAN IMPACT POSITIVELY OR NEGATIVELY ON A COMPANY’S REPUTATION. Let me know your need and I will show you how I can be of benefit to your organisation.

I have spoken and delivered presentations at more than 65 conferences in nine countries to date.

Some highlights include speaking at the World’s largest Conference on Sustainable Investment and the Global Conference of the Institute of Internal Auditors.

Here is a partial list of some of my popular presentations:

Reputation – Always at Risk

An Institution’s and individual’s reputation is always at risk, and if you do not believe that, just google the topic. From personal scandals to business malpractice, the list of reputation risk failure are staggering. What is Reputation, and why should you protect it all cost? This riveting presentation, does not just offer a timeline of disasters, but also prompts the audience to play a part in the protection of an institution’s biggest, yet most fragile asset. (This is an extract of my two day Reputation Risk Management Master Class).

Stakeholder Reputation

An institution derives its reputation from the way it is perceived by its various stakeholders. These perceptions are influenced by the performance, behavior and ethical decisionmaking in the institution. This presentation examines the interface and importance of stakeholder relationships, engagement and communication and is an extract of a two day training course on the subject.

Trouble has struck ! What Now? Restoring Reputation

Research shows that it can take anything between 4 to 11 years to restore a damaged reputation. How do you restore your reputation? How can you fast track your move back to the top? This presentation covers concepts and ideas that an institution or individual can use to restore a damaged reputation.

Crisis! What Crisis? (A Storm in a Teacup?)

Crises have the ability to destroy relationships, impact market share and create unnecessary and unwanted expenditure beyond budgeting forecasts. Often the ability to respond in a crisis depends on the level of awareness by management to recognise symptoms and react and respond appropriately. This presentation examines the phases of a crisis and the need for a level of preparedness in an organisation.

I spoke to soon! (Words in a Crisis can damage)

Communicating correctly in a crisis is vital and often the most important difference between a damaging crisis and a just a temporary incident. Research shows that crises will hit even the best companies. How we react and communicate is vital to creating the correct perception in stakeholders minds. This presentation examines the importance of correct communication response and what to say and not say in a crisis situation.

Restoring the Financial Sector’s Reputation

From Barings Bank(Nick Leeson) to Jerome Kierval (Societe Generale) to Bernie Madoff. The list goes on. If there is one industry whose reputation has taken a nosedive it is the financial services industry. The problem is that whether issues have been macro or micro, it has damaged the reputation of the industry. It is vital that players in this industry understand their role in restoring faith and trust.

One writer once said that a successful marriage is very much like a beautiful tapestry – it is depended on all the little stitches that goes in to make the final product. The same lesson applies. Faith and trust starts on a basic level and from there it is translated into a better reputation. This presentation examines the mistrust that has erupted and suggests key leverage points (those small, well-focused actions that can, when used at the right time and in the right place, produce significant, lasting benefits exponentially beyond the effort required to take the action step itself…) to restore trust.

Marketing Professional Services in Difficult times

Times are tough, there are signs of a global recession and other difficulties emerging, that will make the year ahead a challenging year. It is therefore imperative that consultants and professional services providers renew their marketing efforts and plan now! Whether you are a newbie or seasoned consultant, a professional service provider, business developer or salesperson, this presentation is for you.

This presentation focuses on how to market professional services in a challenging and competitive marketplace……and much, much more. It is an extract of the popular one day – How to Market a Consultancy Practice workshop.

Other Presentations

Presentations can be custom designed to fit client requirements. Where I cannot assist, I will signpost you to another service provider. I also do Health & Safety and related PR presentations and courses.

Notes on Presentations and Pricing Options

Presentations are available in 45 min byte sizes, 3 hour learning units, and one day and two day training seminars and workshops. All presentations are based on up to date research and can be tweaked to include relevant industry and organisational concerns.

I normally work with conference organisers depending on requirements and budget, so that there can be a win-win situation for both parties.

If you would rather like to have a workshop given in your organization regarding the principles, practices and competitive advantages of managing reputation, please contact me – http://deonbinneman.wordpress.com/contact-deon/.

Different workshops in my speaking series can be customized to meet your education and training goals. I also offer a full range of interactive reputation management, crisis management, crisis communication and stakeholder management workshops designed to help you and your organization build, sustain and protect its reputation and build its internal capability.