A Crisis Simulation Checklist

Got a random call the other day from a Powerlines reader who asked me how I would critique a Crisis simulation exercise.

Here is an extract of my partial response:

I try and always facilitate a process with the group after a simulation to process the learning experience after a simulated crisis.

This involves each person providing a 2 – minute feedback about how they experienced the simulation, what they believed went well and the areas necessary for improvement  as well as completing an exercise critique form.

Apart from their feedback, this is what I will be looking for during a simulation:

1. Adherence to plans -  I will need to review the plans beforehand, and verify adherence to plans during the exercise (but see below)
2. Improvisation – cautiously review any improvised steps and assess these against:a) divergence from plans, i. e. have plans turned out to be dysfunctional, b) personalities, i.e. have individuals improvised to the benefit of the organisation
3. Behaviour and personality interaction- how do people react to the challenge, albeit simulated. IMHO this is the most difficult area to look at, but it is something that must be done to reflect on people’s abilities.
4. Outcome – how did the organisation perform against pre-set expectations or defined outcomes.
5. Discontinuities – failed, aborted, modified exercises, or generally the underlying reasons for an exercise that went wrong.

What do you look for?

Technorati Tags: Crisis Simulation,Crisis Management,Visual Observation

New MediaMetricsTM results introduced

Friday, 06 November 2009 07:50

On 30 October 2008 Vision Africa, a full-service marketing and stakeholder research company held a breakfast for media agencies and selected corporate companies to present the results of the 2009 MediaMetricsTM, a product of Vision Africa in Windhoek, Namibia.

At the occasion, Cornelius D’Alton briefly gave a short history of the company as it is celebrating its 10th year of existence, while Liza Burmeister, Accounts Director elaborated on some of the findings of the MediaMetricsTM study.

As a first, Vision Africa also invited Deon Binneman, owner of RepuComm, an independent consultant on reputational management, public relations and corporate communication and organisational development to address those present on “What is Reputation?”.
MediaMetricsTM has been developed to provide large and medium size organisations with affordable, reliable and accurate information about their target audiences’ viewing, listening and reading habits and preferences, as well as other measurements related to brand awareness and communication.

The socio-demographic and media consumption database forms the core of the study, including components such as Demographics and Media Consumption (Radio, TV & Printed media).  More emphasis was placed on obtaining TV viewing information as this is a growing marketing medium in Namibia.

Says Liza: “Some of the findings which were shared with invited guests included results such as, that NBC Oshiwambo Radio Service was the most listened to radio station in Namibia; ‘All about Camilla’ was the most favourite programme on NBC Television.  The Namibian newspaper remained the most often read newspaper and was seen as ‘the voice of the people’. When asked about truly Namibian brands, Namibia Breweries came to mind most often, while First National Bank was the most often mentioned Namibian bank. Soccer was the most attended sport followed by Netball.  The favourite music included Kwaito, Gospel, Soft and Traditional music.”

For further information please contact : +264 61 244 660

Technorati Tags: Media Studies,Reputation,Deon Binneman

Announcement – Deon Binneman to Facilitate Specialist Reputation Management training courses in November

During the month of November I will be facilitating the following training courses in Johannesburg. These courses are designed to enhance your reputation management efforts.

TRAINING COURSES

10 November, Hotel Apollo, Ferndale, Randburg, Johannesburg

MARKETING A CONSULTING PRACTICE (MARKETING PROFESSIONAL SERVICES)

This challenging 1-day workshop enables participants to acquire the skills and competencies required to market professional services and/or a consulting practice. Through specialised, detailed and highly focused training, it provides delegates with the tools and necessary practical framework of every consulting marketing aspect. Upon completion of the course, trainees are able to design and develop a marketing plan that will take into account personal, impersonal and social media marketing techniques.

Read more: http://www.biz-community.com/Event/196/11/18138.html

11- 12 November, Hotel Apollo, Ferndale, Randburg, Johannesburg

STAKEHOLDER REPUTATION MANAGEMENT MASTERCLASS

This intensive 2-day training seminar explores international best practice approaches to Stakeholder & Reputation Management and will help organisations to comply with Section 8 of the King Code 3 Guidelines on Corporate Governance. The course gives a delegate the practical, experienced guidance they need for designing a successful Stakeholder Reputation Management system and includes a dedicated look at communication, engagement and relationship building and reputation enhancement practices.

Read more: http://www.biz-community.com/Event/196/11/18338.html

18 – 19 November, Hotel Apollo, Ferndale, Randburg, Johannesburg

REPUTATION PROTECTION & DEFENCE MASTERCLASS (REPUTATION RISK MITIGATION & MANAGEMENT)

This two-day Masterclass provides comprehensive and practical coverage of all aspects on how to protect and defend an organisation’s reputation, and is based on more than 25 years research and experience on how to protect business reputations. It provides ways of implementing reputation risk management and protection frameworks and examines the four different ways to define reputation risk. The course includes online reputation risk, crisis management & crisis communication strategies.

Read more : http://www.biz-community.com/Event/196/11/18339.html

Registration forms for these courses can be obtained from Deon Binneman by sending an e-mail to reputationeducation@icon.co.za

These courses will be of particular interest to managers interested in the management of corporate reputation, prevention of crises and quality of relationships, It is of particular relevance and benefit to Corporate Affairs, Public Relations, Corporate Responsibility & Sustainability Officers, Risk Managers, Compliance Officers & Corporate Communication practitioners, consultants and Professional Services Providers.

Registrations for these courses closes this Friday the 6^th November. More information about the facilitator can be obtained at http://deonbinneman.wordpress.com/bio/

Book now to secure your place.

Technorati Tags: REPUCOMM November Training seminars,Reputation Enhancement,Consulting Marketing,Crisis Management,Crisis PR,Stakeholder Reputation Management